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Trade Show Executive Dashboard – MONTHLY TRADE SHOW METRICS BY CAROL ANDREWS, editor-at-large TOP MGMTS* h Consumer Electronics Assn. h Reed Exhibitions h Florida RV Trade Association January 2012 SHOW INFORMATION AHR Expo: International Air Conditioning, Heating, Refrigerating Exposition Int'l Exposition Company www.ahrexpo.com Show Site 2012/2011 Chicago Las Vegas TOP CITIES* h Las Vegas h Tampa h New York *Based on total nsf Net SF of Exhibits 428,764 379,160 13.1% GROWTH LEADERS h Sports Licensing & Tailgate Show h AHR Expo h North American Int'l Auto Show Exhibitors 1,976 1,937 2.0% TOP INDUSTRY SECTORS* h Communications h Sports h Travel SPONSORED BY BENCHMARKS: AVERAGE GROWTH h NSF: 3.1% h Exhibitors: (0.5)% h Attendance: 3.7% Total Attendance Qualitative Data 2012/2011 VARIANCE 2012/2011 VARIANCE 2012/2011 VARIANCE 2012 VS. 2011 57,844 54,562 6.0% The show broke records in attendance and exhibit space. Show management attributed the growth to the many new energy-efficient technologies and products on display, as well as a pent-up demand for new equipment. Also, more than 100 education sessions were offered by leading industry associations. American Bus Marketplace Grapevine, TX American Bus Association www.buses.org Philadelphia 200,000 No change 200,000 200 No change 3,350 200 3,400 (1.5)% Face-to-face business appointments are the core of the show, and there were 100,000 of them during the event. There were 40 education seminars. Attendees included 750 motorcoach and tour operators. ASI Show Orlando The ASI Show www.asishow.com Orlando Orlando 110,400 103,600 6.6% 787 741 6.2% 9,118 8,366 9.0% The show broke records in number of exhibitors and attendees. A keynote with Bill O'Reilly and James Carville was standing room only. Records were set in attendance at education sessions, with 2,410 distributors attending classes during the Education Conference. ATA Trade Show Archery Trade Association www.archerytrade.org Columbus, OH Indianapolis 180,836 167,550 7.9% 513 No change 7,933 513 8,180 (3.0)% Exhibitors were pleased with the quality of dealer/buyer attendance and the resultant increase in business and order writing. There were 69 new exhibitors. Atlanta Gift & Home Furnishings Market AMC, Inc. www.americasmart.com Atlanta Atlanta 304,594 302,308 0.8% 1,848 1,896 (2.5)% 95,000 93,000 2.2% The show achieved record-breaking buyer traffic with significant gains in its national and int'l customer base and robust order-writing. Record sales were reported, with many sales goals reached and doubled in the show's opening days. The show was characterized by packed booths and standing room only seminars. CHA Winter Convention & Trade Show Craft & Hobby Association www.craftandhobby.org Anaheim Los Angeles 158,356 193,827 (18.3)% 444 522 (14.9)% 8,431 8,991 (6.2)% The show featured 62 new exhibitors. Celebrity judges selected the top 20 innovations at the show. 32 March 2012 | Trade Show Executive