Trade Show Executive

JUL 2012

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Trade Show Executive Dashboard Snapshot – MAY TRADE SHOW METRICS MONTHLY OVERVIEW: NET SQUARE FEET 10% 10% Attendees 5% 5% NSF 0% 0% Exhibitors (5)% (5)% CONSOLIDATED QUARTERLY OVERVIEW SPONSORED BY (10)% (10)% (15)% (15)% (20)% JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC JAN FEB MAR APR MAY 2010 2011 2012 (20)% Q1 2010 Q2 2010 Q3 2010 Q4 2010 Q1 2011 Q2 2011 Q3 2011 Q4 2011 Q1 2012 MONTHLY OVERVIEW: EXHIBITORS 10% 5% S First Quarter of 2012 Ends on Up Note. All three metrics ended on the upswing with more overall momentum than was seen when Q1 2011 closed out. 0% CONSOLIDATED ANNUAL OVERVIEW (5)% 10% (10)% 5% Exhibitors Attendees (15)% 0% NSF (20)% JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC JAN FEB MAR APR MAY 2010 2011 2012 (10)% MONTHLY OVERVIEW: ATTENDEES 10% (20)% 5% 2010 0% (5)% (10)% S Onward and Upward. The year 2011 as a whole showed a more definite direction with all three metrics on the upswing. Although growth was modest at best, it was indeed growth at a time when the trend was expected to be slow. (15)% © 2012, Trade Show Executive Magazine, Oceanside, CA (760) 630-9105 (20)% JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC JAN FEB MAR APR MAY 2012 2010 2011 S More Through the Door. Attendance led growth in all three metrics in May. Crowds were up 4.3% compared to increases in exhibitors and floor space of less than 2%. www.TradeShowExecutive.com | July 2012 25 2011 (5)% (15)%

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