Trade Show Executive

JUL 2012

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Trade Show Executive Dashboard – MONTHLY TRADE SHOW METRICS Continued from page 31 May 2012 SHOW INFORMATION National Electrical Wire Processing Technology Expo Expo Productions, Inc. www.epishows.com National Hardware Show and Lawn & Garden World Reed Exhibitions www.nationalhardwareshow.com Show Site 2012/2011 Milwaukee Milwaukee Net SF of Exhibits 30,480 27,670 10.2% Exhibitors 140 128 9.4% Total Attendance Qualitative Data 2012/2011 VARIANCE 2012/2011 VARIANCE 2012/2011 VARIANCE 2012 VS. 2011 1,757 1,748 0.5% This was the largest show in 12 years, with record sales transactions and sponsorships. Millions of dollars of products and machinery were sold. There were 19 countries and 28 states represented. Las Vegas Las Vegas 560,000 546,000 2.6% 1,982 1,891 4.8% 29,129 31,318 (7.0)% New this year was the Innovation Station, which featured the Inventors Spotlight and New Product World, three Made in the USA exhibits and displays, and areas highlighting energy-efficient products. To facilitate the buying process for retailers, the show, along with the industry's leading distributors, hosted Retailer Buying Desks. Independent retailers could find products on the show floor and then go the the Retailer Buying Desks to place their orders. National Restaurant Assocation Restaurant, Hotel-Motel Show National Restaurant Assn. www.restaurant.org/show Chicago Chicago 542,720 515,422 5.3% 1,958 1,938 1.0% 61,503 57,782 6.4% Attendees came from all 50 states and more than 100 countries. An increase in attendance fueled a 5% gain over 2011 in the number of hotel room nights sold. The newly resdesigned and sold-out exhibit floor featured more than 500 new exhibitors. National Stationery Show GLM www.national stationeryshow.com New York New York 119,417 125,533 (4.9)% 804 846 (5.0)% 14,447 11,140 29.7% The show enjoyed tremendous growth in total attendance, including a 10% increase over 2011 in exec- utive level buyers with purchasing authority. Brick and mortar retailers, the most significant type of buyers for exhibitors, increased 12%. Northeastern Forest Products Equipment Expo Northern Loggers' Association www.northernlogger.com Essex Junction, VT Bangor, ME 271,430 281,000 (3.4)% 172 199 (13.6)% 6,359 7,158 (11.2)% Net square feet at this year's show in Essex Junction, VT increased 11.8% over the last show held in Essex Junction in 2010. The show included many live demonstration areas, and indoor and outdoor exhibits gave attendees the opportunity to see logging, sawmilling and pallet equipment up close. RECon, The Global Retail Real Estate Convention International Council of Shopping Centers www.icsc.org Las Vegas Las Vegas 740,000 710,000 4.2% 1,100 1,000 10.0% 33,000 32,000 3.1% A new Marketplace Mall@RECon featured more than 300 product suppliers and service companies grouped in one location so that learn attendees could quickly and easily about the latest innovations to im- prove their profitability. Also new this year, The Cities of the World Pavilion featured cities and muni- cipalities, as well as government and non-profit organizations looking to attract retail real estate develop- ment to communities around the world. The LFI Mobile App offered enhanced features to assist with a personalized schedule, tools to easily and quickly navigate the show floor, and access to important event information. SPONSORED BY 32 July 2012 | Trade Show Executive

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