Issue link: https://tradeshowexecutive.epubxp.com/i/78074
Trade Show Executive Dashboard Snapshot – JUNE TRADE SHOW METRICS MONTHLY OVERVIEW: NET SQUARE FEET 10% 10% Attendees 5% 5% NSF 0% 0% Exhibitors (5)% (5)% CONSOLIDATED QUARTERLY OVERVIEW SPONSORED BY (10)% (10)% (15)% (15)% (20)% JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC JAN FEB MAR APR MAY JUN 2010 2011 2012 (20)% Q1 2010 Q2 2010 Q3 2010 Q4 2010 Q1 2011 Q2 2011 Q3 2011 Q4 2011 Q1 2012 Q2 2012 MONTHLY OVERVIEW: EXHIBITORS 10% 5% 0% 10% (5)% 5% (10)% 0% (15)% (5)% (20)% JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC JAN FEB MAR APR MAY JUN 2010 2011 2012 (15)% MONTHLY OVERVIEW: ATTENDEES 10% (20)% 2010 5% 0% (5)% S Onward and Upward. The year 2011 as a whole showed a more definite direction with all three metrics on the upswing. Although growth was modest at best, it was indeed growth at a time when the trend was expected to be slow. (10)% (15)% W Attendance Upswing. Trade show attendance has been buoyant for the entire year. The upswing began a year ago with companies seeing exhibitions as a wise expenditure as the economy slowly recovers. (20)% JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC JAN FEB MAR APR MAY JUN 2012 2010 2011 © 2012, Trade Show Executive Magazine, Oceanside, CA (760) 630-9105 2011 (10)% NSF Exhibitors Attendees CONSOLIDATED ANNUAL OVERVIEW S Second Quarter. Upward momentum continued through the Second Quarter of 2012 despite a fairly flat month in June. Attendance showed the most improve- ment with a 4.6% growth for Q2. The largest show was JCK Las Vegas, which covered 501,000 nsf in its second year at the Mandalay Bay Convention Center. The floor space was actually 282 square feet smaller than it was in 2011; however, the exhibitor roster was up 3.5%. www.TradeShowExecutive.com | August 2012 25