Issue link: https://tradeshowexecutive.epubxp.com/i/84572
Trade Show Executive Dashboard – MONTHLY TRADE SHOW METRICS August 2012 SHOW INFORMATION The NBM Show - Long Beach National Business Media www.The NBMShow.com Show Site 2012/2011 Long Beach Long Beach Net SF of Exhibits 44,300 43,500 1.8% Exhibitors 384 396 (3.0)% Total Attendance Qualitative Data 2012/2011 VARIANCE 2012/2011 VARIANCE 2012/2011 VARIANCE 2012 VS. 2011 10,284 10,300 (0.2)% The show offered extensive education opportunities, including classes, workshops and education station exhibit hall demonstrations. The Recognized Professional Program, which debuted in 2011, was offered again since it was so well received by Business Learning attendees. At each event in 2012, The NBM Show is providing a way for exhibitors to donate sample shirts, mugs, etc. to a local charity. New York Intl. Gift Fair GLM www.nyigf.com New York New York 545,000 544,300 0.1% 2,800 No change 49,520 2,800 49,895 (0.8)% Defying conservative industry expectations, strong retailer attendance resulted in robust booth traffic and sales activity. This was the largest show since August 2009. Retailers came from all 50 states and 85 countries, with the largest number of international visitors hailing from Canada, Japan, Mexico, Brazil, Columbia, Australia and the UK. OFFPRICE Show Tarsus Group, plc www.offpriceshow.com Las Vegas Las Vegas 125,000 123,100 1.5% 509 506 0.6% 12,000 est. No change There were 52 new exhibitors, 12,000 expanded apparel opportunities and an increase in the growth categories of footwear accessories and handbags. 14% of attendees were international buyers and there was a 23% increase in first-time buyers. Outdoor Retailer Summer Market Nielsen Expositions www.outdoorretailer.com Salt Lake City Salt Lake City 492,281 455,808 8.0% 1,197 1,088 10.0% 26,727 25,387 5.3% This was the largest show to date. New categories were added, including Stand Up Paddle; Yoga Mind, Body and Fitness; and Fly Fishing. The show also added two standalone pavilions outside the Salt Palace Convention Center. PGA Expo Reed Exhibitions www.pgaexpo.com Las Vegas Las Vegas 26,000 25,300 2.8% 175 200 (12.5)% 2,039 2,003 1.8% There was a 30% increase in conference attendance in 2012. The event included a Demo Day at Callaway Golf Center the day before the show opened. SPONSORED BY DASHBOARD ANALYSIS: Total (Sum of all figures submitted by show management) Adjusted Total (Excludes outliers and shows in which an apples-to-apples comparison is not possible) Averages (Based on Adjusted Totals) Percentage of Growth (Based on Adjusted Totals) www.TradeShowExecutive.com | October 2012 27 Net SF of Exhibits 4,188,468 4,078,286 3,778,631 3,692,375 236,164 230,773 2.3% Exhibitors 15,896 15,885 15,036 14,913 940 932 0.8% Total Attendance 319,057 320,802 306,057 309,377 19,129 19,336 (1.1)% COMING UP NEXT MONTH: A review of shows held in September © 2012, Trade Show Executive Magazine, Oceanside, CA (760) 630-9105